Feel Cool and Go Harder
Enjoy staying active longer when the temperature rises with Mission. The Max Cooling towel has even 50% greater Cooling Power than our Original Cooling Towels. It cools instantly and stays cool for up to 2 hours allowing you to continue doing what you love in the heat.
Technology: The Mission Max cooling line is our most advanced cooling technology. Made from our patent-pending performance fabric, it has 50% greater Cooling Power than our Original Cooling fabric. Max products are machine washable and reusable with chemical free fabric and cooling technology that does not wash out. They remain soft when wet or dry, unlike other cooling towels which can feel tacky when wet, and stiff when dry. The only thing you need to worry about it is feeling cooler so that the heat doesn't slow you down from doing what you love.
COOL MORE. DO MORE.
Mission was created to help you lead an active lifestyle so that you could do more and enjoy more in the heat. With thoughtful design and state of the art technology, we've developed a broad portfolio of instant cooling gear which includes hats, neck gaiters, towels and more. They cool instantly and keep you cool for hours so you can do more of whatever it is you love.
We take pride in creating products that support your passions and enhance your experiences from going on a run to doing work in the yard. That is why all of our cooling gear is made from lightweight, ultrasoft, proprietary fabrics with cooling technology that enhance the natural process of evaporation. Additionally, they are always chemical free and will never wash out.
When the heat challenges you to do less.