Elevate your everyday with the Original Cooling Towel, your go-to companion for staying cool on the move. Whether you're gardening, running errands, or enjoying a day out, this portable cooling towel packs a powerful punch. Crafted from lightweight, breathable fabric, it's designed to cool up to 30 below average body temperature when activated with water, providing instant relief wherever you go. With its versatile design and exceptional cooling power, it's the perfect addition to your daily routine, ensuring comfort and refreshment whenever you need it.
Athlete-Tested: Our wearable solutions are the first and only line of athlete-engineered products designed for training and competition, ensuring a high level of performance comfort and heat safety for the world's top athletes.
Built on Science: Our high-performing products and fabric technologies are endorsed by the Heat and Safety Performance Coalition at the Korey Stringer Institute.
Made with Purpose: Our mission is to your comfort to provide a high level of cool in every environment, outside or indoors. We are a performance lifestyle brand that puts the needs of our community first, as your personal intentions lead our design innovations.
Innovative Cooling: Our innovative cooling technology, woven into our fabrics, is scientifically proven to enhance the natural evaporation process in under one minute when activated with water or sweat. Just follow our simple three-step activation: wet it, wring it, and wave or snap it to feel instantly cool. Our products cool up to 30 below the average body temperature, so you can stay comfortable and keep going.
Features:
COOL MORE. DO MORE.
Mission was created to help you lead an active lifestyle so that you could do more and enjoy more in the heat. With thoughtful design and state of the art technology, we’ve developed a broad portfolio of instant cooling gear which includes hats, neck gaiters, towels and more. They cool instantly and keep you cool for hours so you can do more of whatever it is you love.
We take pride in creating products that support your passions and enhance your experiences from going on a run to doing work in the yard. That is why all of our cooling gear is made from lightweight, ultrasoft, proprietary fabrics with cooling technology that enhance the natural process of evaporation. Additionally, they are always chemical free and will never wash out.
When the heat challenges you to do less.